The Global Entertainment Awards 2025
The Global Entertainment Awards honour the role marketing and promotion play in powering the entertainment industry.
We celebrate the creative people around the world whose work drives us to play, watch and listen to entertainment.
The Global Entertainment Awards weekend 27 Feb - 03 March 2025 is devoted to celebrating excellence in entertainment marketing.
At this unique invitation only, intimate gathering you will enjoy a community focused space to engage, entertain and network with our esteemed guests of judges, entrants and friends, Over 3 days you will be invited to attend and take part in panel discussions, the exhibition, local tours and of course the Global Entertainment Awards Show.
FREE ENTRY. LIMITED PLACES.
TO PARTICIPATE: team@
AGENDA
28 February – 2 March
Friday 28 February
GEA Insights Forum – Open from 10:00
Engage with industry leaders through thought-provoking discussions,
interactive activations, and networking opportunities. Interact with brands and companies
by visiting our activation area featuring brands AMD, BMD, HP, Loule / Algarve Tourist Board,
Pavone, Fat Katz and Screen Masters International.
11:00-12:00 | Lights, Camera, Loulé
Loulé: A Rising Hub for Entertainment Professionals
Why are entertainment professionals choosing Loulé? Who’s making the move, and what’s driving this shift? We’re diving into the region’s growing appeal, the benefits it offers to industry creatives, and the vision for its future.
Loulé and the Algarve are fast becoming hotspots for expats, with an emerging reputation as hubs for entertainment and tech. We want to explore the current landscape—what’s happening now and what the community envisions—to help shape the infrastructure, networks, and facilities that will support this dynamic growth.
With:
– Jen Mahaffy – Engel & Völkers/The Portugal Diaries
– Manuel Baptista – Coordinator, Loulé Film Office
– Kam Heskin – Actress
– Scott Kirk – Executive Producer and Entrepreneur
– Jim Walker – Acting Coach
14:30-16:00 | GEA Creative Design Sprint: Art Meets Tech
A live 90-minute creative activation where marketing content is produced in real time using AI tools.
16:30-17:30 | AI in Entertainment Marketing: Ethics, Impact & Opportunity
A closed-door discussion exploring the promises, pitfalls, and ethical considerations of AI in entertainment marketing.
With:
– Carlos Justino, AI Adoption & Strategic Growth Advisor – Moderator
– Jolyon Meldrum, Executive Creative Director, One Upon A Time Agency
– Chaitra Vedullapalli – Women in Cloud Founder & President
18:00-20:00 | Networking Drinks
Unwind and connect with industry professionals in an informal setting.
Saturday 1 March
GEA Insights Forum & Global Entertainment Awards
11:00-12:00 | Level Up: Empowering Women in Entertainment Marketing & Tech
A powerful conversation on leadership, innovation, and the future of women in the industry.
With:
Prof. Lyndsay Duthie
(Pro Vice-Chancellor, University for the Creative Arts; Former CEO, Production Guild of Great Britain)
Alys Elwick
(Executive Producer, Big Farmer & TrailerFarm, Keywords Studios)
Andrea Pilgrim
(EVP / Managing Director, Once Upon A Time)
Rashaana Shah
(Co-Founder, MxW Ventures / Producer)
Rebecca Winch
(Managing Director & Chief Digital Officer, Multiple Agency)
12:00 – 13:00
GEA Lunch
The GEA invites guests to dine with them
14:00 – Sunset | The Global Entertainment Awards Show
Experience the excitement of the Global Entertainment Awards, filmed live and celebrating the best in entertainment.
Followed by a Celebration Mixer with DJ Dhanny – an evening of drinks, networking, and celebrations with winners and friends.
Sunday 2 March
Unique Experiences
11:00 – 12:00 | Salt Mine panel and tour
Web3 The Potential of Decentralized Entertainment
Descend 80 floors into a working salt mine for an unforgettable panel discussion in an extraordinary setting.
Clarissa Peereboom,
CMO of TINS
Trang Lê Bozon
Managing Partner, Apex Spectrum Capital
Scott Addison Clay
Founder and CEO of Addison Interactive & Eventuall
Meeting point 10:30 for coaches:
Wyndham Hotel Lobby (for GEA resident guests).
All other guests to this event meet at the Salt Mine, 10:50
followed by
The Loulé Carnival
Join us at the annual Loulé Carnival, Portugal’s oldest and most famous carnival.
Useful information for your stay
Dining
The on-site XXL by Olivier restaurant is renowned for its fabulous dining experience,
A chic bistro concept, with a menu that exposes the connection between respect for traditions,
with the irreverence of restaurateur Olivier. GEA guests receive 25% off their bill at this restaurant.
*Please note the XXL by Olivier restaurant will be closed on Friday night due to a private event.
Instead, all our guests are advised to dine in the Grand Bar and Lounge, alternatively Room Service is available.
We highly recommend booking a table in advance at XXL for Saturday night, as it’s a popular spot.
Please note last orders for food are at 22.15 in this restaurant.
Spa Discount
Treat yourself! GEA guests also enjoy 25% off at the sp
perfect for a bit of relaxation during the weekend.
*Please note that meals are not included, except for lunch on Saturday 1 March.
Vinyard options
If you would like to take yourself off to enjoy one of the Algarve’s beautiful vineyards see our suggestions below:
Arvad
https://arvad.pt/en/
Morgado do Quintão
https://www.morgadodoquintao.pt/
Quinta dos Vales
https://quintadosvales.pt/